Bikano eyes Rs 200 Cr through export market, launches frozen products in international market

Bikano has invested Rs 400 crore for the establishment of its new plant on 25 acres in Greater Noida

Bikano, New Delhi-based snack and packaged food manufacturing company, has launched a range of frozen products in the international market, aiming for a 40 percent YoY growth from the export market. With this move, Bikano seeks to tap opportunities in the international market and has high hopes of touching Rs 200 crore in terms of sales in FY23-24.

The demand for Bikano products has been rising steadily over the years in the international market where not only Indians but local citizens have also started consuming their products. With this well-thought-out move, the FMCG major expects to grow its business by as much as 25 percent from the international market.

“Our focus remains on catering to the needs of retail consumers, and to that end, we have introduced affordable packages of 300gms and 400gms, comprising a wide range of savory snacks, sweets, and frozen items”, said Manish Aggarwal, Director, Bikano, Bikanervala Foods.

The brand has set its sights on targeting various countries worldwide, including the United States, Canada, Australia, New Zealand, and the Middle East, with its range of frozen products. By expanding its reach to these regions, Bikano aims to cater to the diverse palates and preferences of consumers globally.

In addition to its international market expansion, Bikano is actively embracing a paperless working culture as part of its commitment to reduce carbon footprint.

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