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69% of Indians think that plant-based items are better for their health than animal-based ones
In response to consumer needs and the increasing trend for plant-based baked products, Puratos India is pleased to launch Tegral Satin Cocoa Plant-based cake mix. This Cocoa Cake Mix enables bakers and artisans to create baked goods with plant-based alternatives.
Ashish Seth, Managing Director, Puratos Food Ingredients India Pvt. Ltd., “We believe in harnessing the power of plant food goodness to create desserts that are not only indulgent but also promote a healthier lifestyle. By introducing a plant-based cake mix, we are providing consumers with an alternative option that aligns with their dietary preferences and values”.
Puratos’ global presence, long history of expertise, and R&D capabilities in India have enabled them to tailor products to match Indian preferences, values, and functionality. Recent “Taste Tomorrow” surveys highlight that consumers are now making choices that are not only good for them, but also that are sustainable for the planet. During the research when questioned about plant-based usage and consumption, 69% of Indians responded that plant-based items are better for their health than animal-based ones. Plant-based goods are now purchased by 69% of consumers, up from 47% in 2018.