Carlsberg Group and WaterAid, globally partner to improve access to safe water, sanitation and hygiene
Carlsberg India and WaterAid India have launched a three-year water-replenishment program in the water-stressed Nanjangud Block of Mysuru. The collaborative efforts of Carlsberg and WaterAid are expected to positively impact over 34 thousand individuals across the five Gram Panchayats- Thagadooru, Karya, Devanur, Badanavalu, and Nerale.
Recognising water as the primary ingredient in beer, Carlsberg is committed to a partnership that aims to replenish the same quantity of water it consumes, back to the local communities and the ecosystem. The program addresses critical aspects such as wetland conservation, source sustainability measures, greywater management, and sustainable agriculture interventions. Beyond tangible water conservation initiatives, the partnership will include awareness campaigns, training programs, and convergence meetings to actively engage key stakeholders within the community.
The Nanjangud Block in Mysuru district, Karnataka, India, grapples with a significant water challenge, given its below-average annual rainfall. Operating within this region, Carlsberg India acknowledges the urgent need to address water conservation.
The collaborative effort also marks the commencement of a global partnership between Carlsberg Group and WaterAid, focusing on a holistic approach to sustainable water management.