The partnership between the two companies was formalised with a MoU signed during an event in India
Camposol, Peru’s largest blueberry producer joins forces with Walmart-backed Ninjacart, India’s leading agri-startup that leverages technology and data to organise the global agriculture ecosystem to bring high-quality blueberries to Indian consumers.
Camposol and Ninjacart’s strategic partnership is transforming the blueberry market in India through Ninjacart’s digital marketplace, tech-enabled supply chain, cutting-edge solutions, and a data-driven approach. This collaboration aims to facilitate Camposol’s market entry through a curated strategy, utilising Ninjacart’s expertise and data systems to drive accelerated growth. Leveraging Ninjacart’s extensive network of over 100,000 retailers, the partnership ensures a reliable and consistent supply of high-quality blueberries, benefiting consumers and retailers alike. Additionally, the alliance enhances Camposol’s operational stability in India through data-driven insights based on volume, facilitating faster market access to additional cities and consumers. Ninjacart also guarantees end-to-end traceability, bolstering transparency in the safety and origin of premium blueberries for consumers.
The partnership between the two companies was formalised with a MoU signed during an event in India. This strategic collaboration aims not only to strengthen the availability of blueberries in India but also to foster stronger bilateral agricultural ties between Peru and India in the future.