Let’s Moderate secures Rs 1 Cr investment to revolutionise dietary health
The Hyderabad-based startup receives backing from Kunal Bahl and Aman Gupta to accelerate growth and promote sustainable eating habits
Let’s Moderate, a pioneering wellness brand championing mindful eating, has secured a landmark Rs1 Crore investment on Shark Tank India 4, marking a transformative milestone in its mission to revolutionise India’s dietary landscape. The investment, led by renowned entrepreneurs Kunal Bahl (Co-founder, of Titan Capital and Snapdeal) and Aman Gupta (Co-founder & CMO, of boAT Lifestyle), underscores the startup’s potential to address India’s escalating health challenges through science-backed, accessible solutions.
Let’s Moderate captivated the Sharks with its flagship product, Calorie Crusher Tablets—a 100 per cent natural, clinically validated ayurvedic formulation designed to reduce the impact of carb and sugar-rich foods and beverages on the body. Additionally, the startup’s Sugar Slayer formulation, clinically tested at AIIMS, has proven to be a game-changer in blood sugar management, further convincing the Sharks of Let’s Moderate’s holistic approach to dietary health. As India grapples with rising obesity, diabetes, and metabolic disorders, the Hyderabad-based startup offers a simple yet powerful tool to manage calorie intake without sacrificing cultural dietary preferences or lifestyle habits.
“Let’s Moderate was born from a vision to empower millions to embrace healthier eating without compromise,” said Dr Lalitha Palle, Co-founder of Let’s Moderate. “Our products are a testament to the fusion of ancient wisdom and modern science, addressing critical gaps in the market. With this investment, we’re poised to scale our impact and become a cornerstone of India’s wellness journey.”
The investment from Bahl and Gupta—serial entrepreneurs with a proven track record of scaling consumer brands—extends beyond financial backing. The duo’s operational expertise and strategic insights will guide Let’s Moderate’s expansion, product innovation, and market penetration.