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Redefining gut care through data-driven insights, affordability, and personalised solutions
Sova, India’s first precision health-tech startup, announced the launch of its latest product – the Probiotics Deficiency Test (PDT), another first-of-its-kind test designed by the platform to help individuals identify missing or imbalanced probiotic strains in their gut microbiome.
With gut health increasingly recognised as the foundation of longevity, Sova’s Probiotics Deficiency Test goes beyond generic wellness tools to deliver personalized data-backed insights into long-term health. By analysing the diversity and balance of 31 key probiotic strains, it helps individuals understand their unique gut profile, enabling informed decisions that support digestion, immunity, metabolism, and cognitive resilience, all crucial for healthy ageing and extended vitality.
Over a year ago, Sova introduced its advanced Gut Microbiome Test (GI Map Test). Building on that success, the PDT is a more affordable version designed to help people kickstart their longevity journey without being overwhelmed by detailed data.
Max Kushnir, Co-founder and Chief Scientific Officer, Sova, commented, “The Probiotics Deficiency Test leverages years of microbiome research and data to provide actionable insights. It moves gut care from guesswork to precision – helping users pinpoint deficiencies and restore balance based on real science. Our vision is to make personalised health not a privilege, but a daily practice – simple, accessible, and backed by data.”
Tanveer Singh, Co-founder & CEO, Sova, said, “At Sova, we believe longevity begins in the gut. Every product we build stems from years of research and our commitment to make precision wellness accessible to everyone. The Probiotics Deficiency Test is a reflection of that journey – a simple, science-backed tool that introduces people to their gut health without overwhelming them with data or cost. It’s another step in helping individuals take control of their well-being, one insight at a time.”