Cassio Simoes steps in as Managing Director of Tetra Pak South Asia

To build on the great foundation set up by his predecessor Ashutosh Manohar 

Tetra Pak, a Swedish-Swiss food processing and packaging solutions company, has announced the appointment of Cassio Simoes as Managing Director (MD) of its South Asia Markets. Simoes will be taking over the role effective from June 1, 2023, succeeding Ashutosh Manohar who will retire, following an illustrious corporate career of over four decades, including a 20-year stint at Tetra Pak.

Cassio brings with him a wealth of experience having held various roles across different businesses at Tetra Pak over the past 20 years. Most recently, he was Managing Director of Tetra Pak Andina. With a strong track record of helping customers innovate for growth, his expertise will be instrumental in driving the company’s growth and expansion in the South Asia region, which includes India, Sri Lanka, Bangladesh, Nepal, and Bhutan.

South Asia holds a strategic focus for Tetra Pak, and the appointment of Simoes further underscores the company’s commitment to the region. With a dedicated local manufacturing presence in Chakan, Pune, and a history of over thirty-five years in India, Tetra Pak delivers end-to-end solutions for its customers in the food & beverage industry. In his new role, Cassio will also be based in Chakan, Pune.

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