Vitamin Angels India partners with UNICEF to address undernutrition

The larger scope of the partnership will also include the launch of the Poshan Innovation Platform

Vitamin Angels India has announced a partnership with UNICEF India for Poshan Maah 2022. Keeping in line with the POSHAN Maah campaign by the Government of India, the goal is to implement a comprehensive, unified outreach and awareness programme to enhance nutritional content, delivery, outreach, and outcomes with a renewed focus on fostering health, wellness, and immunity to disease and undernutrition.

During this campaign, Vitamin Angel partners have hosted 160 activities on nutrition related awareness and action across the country, reaching over 100000 people. These include awareness campaigns, screening films and videos on nutritional needs and awareness, Poshan (nutrition) rallies, capacity building sessions for pregnant women, ASHA workers and other stakeholders on pre-natal care and  malnutrition, administering Vitamin A and Albendazole supplements for children, community theatre and plays, mass nutrition oath, workshops on balanced diet and more.

The larger scope of the partnership will also include the launch of the Poshan Innovation Platform in January 2023 with the aim to combat undernutrition in the country. The initiative calls for ideas for innovations around Maternal, Infant, and Young Child Nutrition (MIYCN) interventions from across the country, particularly from educational institutions, civil society networks, and businesses, with the potential to transform nutrition delivery services improving the nutritional status of mothers and under-five children. The Poshan Innovation Platform aims to develop continuous sandboxing of ideas, mentoring by experts, and seed funding by the private sector.

Image credit- shutterstock

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