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Research
Time-restricted eating reshapes gene expression and helps fight cancer, diabetes: Study

Time-restricted eating reshapes gene expression and helps fight cancer, diabetes: Study

Time-restricted eating has shown potential benefits including diabetes, heart disease, hypertension, and cancer Numerous studies have shown health benefits of time-restricted eating including increase in life span in laboratory studies, making practices like intermittent fasting

Allied Industry
Startups Bet Big on Innovative Wellness Offerings

Startups Bet Big on Innovative Wellness Offerings

In 2022, while the pandemic mercifully retreated, the necessity for agrifood tech innovations stood firm. The clear need for urgent tech disruptions in various sub-sectors of Indian agriculture is reflected in the sharp upswing in

Allied Industry
Rasna forays into health and wellness sector with new launches

Rasna forays into health and wellness sector with new launches

Introduced four new products- 100 percent natural and pure Honey, the super healthy veggie overload Quickie Soup, Choco Spread, and Protein Vita Rasna has announced its foray into the health and wellness products sector with

Interview
“We expect the sports nutrition category to reach Rs 4000 Cr in India by 2026”

“We expect the sports nutrition category to reach Rs 4000 Cr in India by 2026”

Soumava Sengupta, Chief Executive Officer, Pursuit of Wellness India has been witnessing a rise in the number of companies and startups looking to serve the increasing demand for protein supplements, triggered by a rise in

Dietary Supplements
Nutrizoe develops innovative dissolvable oral strips for women’s wellness

Nutrizoe develops innovative dissolvable oral strips for women’s wellness

One of its kind women's nourishment brand Introducing a paradigm shift in drug delivery worldwide, dissolvable oral thin films (OTTFs) are a fast-emerging dosage alternative set to revolutionise the over-the-counter industry. Bringing the efficacy of

Dietary Supplements
Muscle & Strength expands retail footprint in Northern India

Muscle & Strength expands retail footprint in Northern India

Launches 4 new stores in New Delhi & Mohali Muscle & Strength India has further expanded its retail footprint in Northern India with 4 new stores in New Delhi & Mohali. Renowned Fitness Model and Influencer Mohmmad

People
iThrive strengthens leadership team; appoints Prasad Gade as Marketing Head

iThrive strengthens leadership team; appoints Prasad Gade as Marketing Head

To share the niche knowledge of functional nutrition with the masses iThrive, a Pune-based health and wellness startup, has announced the appointment of  Prasad Gade as the Head of Marketing to strengthen its leadership team. At